What type of of questions should I be asking suppliers and distributors when pitching my promotional idea?

I have an idea for a promotional product (not looking to promote online though i had to choose “search engine optimization”). I am currently researching how the industry works and what are the steps to bring this idea into the promotional product market. It is currently simply an idea and I have yet to develop [...]

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Filed under:Small Business

Do I have to respond to unsolicited emails?

I work in marketing and am bombarded with emails offering venues, marketing and promotional items and various other arb services. I did not ask these people to contact me, but understand and appreciate that they are only trying to market themselves. Replying takes up my time and email resources. What should [...]

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Filed under:Other - Internet